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	<title>Comments on: Enterprise 2.0: Where the f$#@ is my market?</title>
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	<link>http://socialwrite.com/2007/12/20/where-the-f-is-my-market/</link>
	<description>The people woven web</description>
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		<title>By: The FASTForward Blog &#187; Understanding the role of Enterprise 2.0 and moving towards a Social Business: Enterprise 2.0 Blog: News, Coverage, and Commentary</title>
		<link>http://socialwrite.com/2007/12/20/where-the-f-is-my-market/comment-page-1/#comment-33102</link>
		<dc:creator>The FASTForward Blog &#187; Understanding the role of Enterprise 2.0 and moving towards a Social Business: Enterprise 2.0 Blog: News, Coverage, and Commentary</dc:creator>
		<pubDate>Sun, 19 Apr 2009 16:32:54 +0000</pubDate>
		<guid isPermaLink="false">http://socialwrite.com/2007/12/20/where-the-f-is-my-market/#comment-33102</guid>
		<description>[...] effects In late 2007 I wrote a post in which I stated that there is no Enterprise 2.0 Market. I believe that is still true today, but I think we have a better understanding of [...]</description>
		<content:encoded><![CDATA[<p>[...] effects In late 2007 I wrote a post in which I stated that there is no Enterprise 2.0 Market. I believe that is still true today, but I think we have a better understanding of [...]</p>
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		<title>By: State of the Enterprise Market: Slow and Unsteady &#124; Tech Group</title>
		<link>http://socialwrite.com/2007/12/20/where-the-f-is-my-market/comment-page-1/#comment-33099</link>
		<dc:creator>State of the Enterprise Market: Slow and Unsteady &#124; Tech Group</dc:creator>
		<pubDate>Mon, 06 Apr 2009 22:38:09 +0000</pubDate>
		<guid isPermaLink="false">http://socialwrite.com/2007/12/20/where-the-f-is-my-market/#comment-33099</guid>
		<description>[...] all of us social web lovers is there is a lot of experimentation in the Enterprise, but the &#8220;market&#8221; is still not even on the beach, let alone ready to dip its toes in the chilly [...]</description>
		<content:encoded><![CDATA[<p>[...] all of us social web lovers is there is a lot of experimentation in the Enterprise, but the &#8220;market&#8221; is still not even on the beach, let alone ready to dip its toes in the chilly [...]</p>
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		<title>By: No predictions here: riffing on the future of Enterprise Social Software : Enterprise 2.0 Insights and Strategy &#124; Socialwrite.com</title>
		<link>http://socialwrite.com/2007/12/20/where-the-f-is-my-market/comment-page-1/#comment-29070</link>
		<dc:creator>No predictions here: riffing on the future of Enterprise Social Software : Enterprise 2.0 Insights and Strategy &#124; Socialwrite.com</dc:creator>
		<pubDate>Fri, 02 Jan 2009 23:28:47 +0000</pubDate>
		<guid isPermaLink="false">http://socialwrite.com/2007/12/20/where-the-f-is-my-market/#comment-29070</guid>
		<description>[...] IM is the grandaddy of micromessaging. Twitter in the Enterprise is a trend that I was looking at this time last year, and I am still trying to get my mind wrapped around it. Rypple has been getting an insane amount of well deserved attention, and for me it proves that there is a place for micro messaging in the enterprise. It also demonstrates something I have been saying: smart social tools need to break out of the do-everything malaise and build intention-specific applications. [...]</description>
		<content:encoded><![CDATA[<p>[...] IM is the grandaddy of micromessaging. Twitter in the Enterprise is a trend that I was looking at this time last year, and I am still trying to get my mind wrapped around it. Rypple has been getting an insane amount of well deserved attention, and for me it proves that there is a place for micro messaging in the enterprise. It also demonstrates something I have been saying: smart social tools need to break out of the do-everything malaise and build intention-specific applications. [...]</p>
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	<item>
		<title>By: dMix &#124; Dan McGrady &#187; Finding a Disruptive Business Opportunity</title>
		<link>http://socialwrite.com/2007/12/20/where-the-f-is-my-market/comment-page-1/#comment-26511</link>
		<dc:creator>dMix &#124; Dan McGrady &#187; Finding a Disruptive Business Opportunity</dc:creator>
		<pubDate>Thu, 31 Jul 2008 17:43:47 +0000</pubDate>
		<guid isPermaLink="false">http://socialwrite.com/2007/12/20/where-the-f-is-my-market/#comment-26511</guid>
		<description>[...] good example of this happening right now is the Enterprise 2.0 market. Jevon Macdonald wrote a great post on the lack of an established market for Enterprise [...]</description>
		<content:encoded><![CDATA[<p>[...] good example of this happening right now is the Enterprise 2.0 market. Jevon Macdonald wrote a great post on the lack of an established market for Enterprise [...]</p>
]]></content:encoded>
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		<title>By: Best Web 2.0 Advice: Make Sure It Solves a Business Problem - The Visible Enterprise</title>
		<link>http://socialwrite.com/2007/12/20/where-the-f-is-my-market/comment-page-1/#comment-25805</link>
		<dc:creator>Best Web 2.0 Advice: Make Sure It Solves a Business Problem - The Visible Enterprise</dc:creator>
		<pubDate>Thu, 12 Jun 2008 19:28:30 +0000</pubDate>
		<guid isPermaLink="false">http://socialwrite.com/2007/12/20/where-the-f-is-my-market/#comment-25805</guid>
		<description>[...] It&#8217;s written more for Web 2.0 entrepreneurs than potential Web 2.0 customers, thus the title Enterprise 2.0: Where the f$#@ is my market? (And it substitutes the term Enterprise 2.0 for Web 2.o, which is a whole other discussion, as [...]</description>
		<content:encoded><![CDATA[<p>[...] It&#8217;s written more for Web 2.0 entrepreneurs than potential Web 2.0 customers, thus the title Enterprise 2.0: Where the f$#@ is my market? (And it substitutes the term Enterprise 2.0 for Web 2.o, which is a whole other discussion, as [...]</p>
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		<title>By: VCReader &#187; Is &#34;Social Enterprise Software&#34; An Oxymoron?</title>
		<link>http://socialwrite.com/2007/12/20/where-the-f-is-my-market/comment-page-1/#comment-25642</link>
		<dc:creator>VCReader &#187; Is &#34;Social Enterprise Software&#34; An Oxymoron?</dc:creator>
		<pubDate>Thu, 08 May 2008 21:09:46 +0000</pubDate>
		<guid isPermaLink="false">http://socialwrite.com/2007/12/20/where-the-f-is-my-market/#comment-25642</guid>
		<description>[...] Where The F**ck Is The Enterprise 2.0 Market? [...]</description>
		<content:encoded><![CDATA[<p>[...] Where The F**ck Is The Enterprise 2.0 Market? [...]</p>
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		<title>By: Onaswarm links for Tuesday, 6 May 2008 &#171; David&#8217;s Blog - What Did You Think?</title>
		<link>http://socialwrite.com/2007/12/20/where-the-f-is-my-market/comment-page-1/#comment-25641</link>
		<dc:creator>Onaswarm links for Tuesday, 6 May 2008 &#171; David&#8217;s Blog - What Did You Think?</dc:creator>
		<pubDate>Wed, 07 May 2008 10:08:59 +0000</pubDate>
		<guid isPermaLink="false">http://socialwrite.com/2007/12/20/where-the-f-is-my-market/#comment-25641</guid>
		<description>[...] socialwrite.com &#187; Blog Archive &#187; Enterprise 2.0: Where the f$#@ is my market?  #enterprise2.0 #sales [...]</description>
		<content:encoded><![CDATA[<p>[...] socialwrite.com &#187; Blog Archive &#187; Enterprise 2.0: Where the f$#@ is my market?  #enterprise2.0 #sales [...]</p>
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		<title>By: The FASTForward Blog &#187; Enterprise 2.0 is not Web 2.0 nor is it an Oxymoron: Enterprise 2.0 Blog: News, Coverage, and Commentary</title>
		<link>http://socialwrite.com/2007/12/20/where-the-f-is-my-market/comment-page-1/#comment-25639</link>
		<dc:creator>The FASTForward Blog &#187; Enterprise 2.0 is not Web 2.0 nor is it an Oxymoron: Enterprise 2.0 Blog: News, Coverage, and Commentary</dc:creator>
		<pubDate>Tue, 29 Apr 2008 20:47:01 +0000</pubDate>
		<guid isPermaLink="false">http://socialwrite.com/2007/12/20/where-the-f-is-my-market/#comment-25639</guid>
		<description>[...] last thing I would recommend is to go out pushing the enterprise 2.0 banner as a sales approach. As Jevon MacDonald rightly said, â€œEnterprise 2.0 budgets do not exist, except where some early adopters create [...]</description>
		<content:encoded><![CDATA[<p>[...] last thing I would recommend is to go out pushing the enterprise 2.0 banner as a sales approach. As Jevon MacDonald rightly said, â€œEnterprise 2.0 budgets do not exist, except where some early adopters create [...]</p>
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	<item>
		<title>By: market umbrella</title>
		<link>http://socialwrite.com/2007/12/20/where-the-f-is-my-market/comment-page-1/#comment-25065</link>
		<dc:creator>market umbrella</dc:creator>
		<pubDate>Fri, 04 Apr 2008 17:03:49 +0000</pubDate>
		<guid isPermaLink="false">http://socialwrite.com/2007/12/20/where-the-f-is-my-market/#comment-25065</guid>
		<description>&lt;strong&gt;market umbrella...&lt;/strong&gt;

Well spoken. I have to research more on this as it is really vital info....</description>
		<content:encoded><![CDATA[<p><strong>market umbrella&#8230;</strong></p>
<p>Well spoken. I have to research more on this as it is really vital info&#8230;.</p>
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		<title>By: Malcolm Kass</title>
		<link>http://socialwrite.com/2007/12/20/where-the-f-is-my-market/comment-page-1/#comment-24763</link>
		<dc:creator>Malcolm Kass</dc:creator>
		<pubDate>Wed, 26 Mar 2008 18:22:41 +0000</pubDate>
		<guid isPermaLink="false">http://socialwrite.com/2007/12/20/where-the-f-is-my-market/#comment-24763</guid>
		<description>Its that &quot;fuzziness&quot; aspect is where I think the established software companies have a huge advantage over the startups. Every CEO will see the qualitative benefits, but calculating the $$$$$ benefit is insanely hard.  Without this, a decision maker at a company is going to feel more inclined to purchase a product for a proven commodity since the upside isn&#039;t calculable, but the downside (security) can have dramatic effects.</description>
		<content:encoded><![CDATA[<p>Its that &#8220;fuzziness&#8221; aspect is where I think the established software companies have a huge advantage over the startups. Every CEO will see the qualitative benefits, but calculating the $$$$$ benefit is insanely hard.  Without this, a decision maker at a company is going to feel more inclined to purchase a product for a proven commodity since the upside isn&#8217;t calculable, but the downside (security) can have dramatic effects.</p>
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